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TOP THREE LESSONS, STARTUP COMPANIES MUST LEARN FROM COVID-19

Dena Falken
3 min readMay 31, 2021

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Dena Falken

None of us imagined a year ago what we would have to face in just a few months, none of us imagined our everyday work to be done mostly or completely online. Hundreds of Thousands of deaths and counting, staggering unemployment numbers nationwide, There is no doubt that the covid has changed our lives in very unimaginable and unprecedented ways. It has been an incredibly tough time for the business across the world, with delayed deals, paused investments, and falling consumer spending becoming all too common. It’s now more than a year now in covid and it’s clear that it’s now more than ever, that the ability to adapt swiftly and successfully is vital for entrepreneurs and business owners. The adjustment any online business had to make to this pandemic has been rough, but ultimately all of their help optimize our workflows and help businesses to be more human-centric in their market approach. Here are the top five lessons experienced by the top companies and how you can learn from them.

GO DIGITAL

Entrepreneurs cannot rely on a physical location at a tower building but a place open to the public amid a pandemic. Hence, accelerating a digital transformation and pushing businesses to go online is crucial to surviving in a competitive pandemic-hit market. Connecting with customers through social media, virtual communities, influencers, is a must for entrepreneurs looking to establish themselves. Social media is constantly providing new frontiers…

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Dena Falken
Dena Falken

Written by Dena Falken

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A language lover, women in business, travel buff, author and all things that fulfill our dreams

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